← All services

Original IP and world systems

Persona and Retail Verse

IPXS creates the identity system, visual canon, voice, lore, cast, environments, content engine, commerce architecture, and production rules required to operate a recognizable world across real and virtual touchpoints.

Base fee from $15,000Ongoing from $2,000/mo8–20 weeks

Prepare for scope

What Braxton will evaluate

  • Artist, brand, story, audience, or existing IP
  • Rights and likeness requirements
  • Content, product, music, narrative, and live ambitions
  • Launch plan and long-term world roadmap

Request a scoped proposal

Tell us what you need to accomplish.

The base fee is a starting point. IPXS reviews every request before a proposal or invoice is sent.